The great inconvenience of Google Latitude (tm)

Google Latitude can cause great inconvenience

So this week a colleague of mine showed me the new Android phone that he had just bought and I was amazed at the bigbrotheriswatchingyou-esque application Google Latitude which allows to track friends who have shared their location with you. With that amazing application you can track them and see where they are at any moment.
Of course you share your location only if you decide to do so, so you can only blame yourself if that application gets you into trouble or in any embarrassing situation.